Drake and 21 Savage’s ‘Her Loss’ album is full of slick subliminals, shocking bars and great beats

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After a week-long delay and a no-rollout rollout marred by fake appearances on NPR Tiny Desk, vogue, and the Howard Stern Show, Drake and 21 Savage’s His loss arrived.

Drake inevitably uses proximity to Zone 6’s own Savage to lean into the sounds of contemporary Atlanta rap. At times, his cadences unmistakably borrow from Young Thug and Playboi Carti. (“Jumbotron Shit Poppin’,” in particular delivers a healthy dose of Playboi Carti, with Drake proclaiming “I’m going to die lit” and “I’m a real vampire,” and even smashes his way into a baby voice for some ad-libs, on the co-production of collaborator Carti F1lthy.) 21 is the anchor here. His precise and controlled flows make him the right man for this particular double act.

The album is light on features – the only credited guest is Travis Scott on the subtle “Pussy & Millions” – while production is handled by a mix of longtime collaborators like Metro Boomin and Noah “40” Shebib, as as well as southern rap stars Go Grizzly and Tay Keith. Overall, the album is a return to the norm after Honestly it doesn’t matterhis surprisingly fun and indebted house music summer album. His loss is filled with darker beats, slow tempos and bars with the occasional croon that define a typical Drake release.

But unlike last year Certified Loverat first listen His loss finds Drake energized, for better or worse. Fans reacted to some shockbait lyrics, analyzed the meaning of others and debated which track hits hardest. Here are all the early talking points and surprising moments to listen to, including Drake’s slights to Megan Thee Stallion, Kanye West and DRAM, as well as Lil Yachty’s key role in creating it, and 21’s excellent rap on “3AM in Glenwood.”

Controversy over Drake’s “Stallion” bar dominated early speeches.

In the first hours since His loss came out, much of the online conversation revolved around Drake’s first verse on “Circo Loco,” where he drops an incendiary line, “That female dog’s lying about getting shot, but she’s still a stud ‘, which appears to refer to Megan Thee’s alleged August 2020 Stallion shooting.

Considering he pluralizes “hits,” it’s plausible to deny that this is just a derisory line on BBLs, but Drake is too smart and too aware of the zeitgeist to fake it. unaware of how those lyrics would be taken, especially in a climate where DaBaby recently caught red-handed for a rude dig at Megan on her song “Boogeyman.” Drake is also a rapper perfectly capable of clever puns, so a double meaning that works as an ass injection joke. and a reference Megan is well within her skills.

Shortly after the album was released at midnight, Megan responded to the row as well as the tendency of male rappers to downplay what happened to her. “Stop using my shot for leverage, bitch niggas! Since when [the fuck] it’s cool to joke [about] women getting shot! she tweeted. “Ready to boycott shoes and clothes, but lash out at a black woman when she says one of your friends abused her.”

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